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Learn About the Real Mad Men at CCM Forum

Award-Winning Professionals Share Insights into the Advertising Scene of the 1960s - Posted 9/10/13
Have you ever wondered if working for an advertising agency is actually like the show Mad Men? Does creative advertising intrigue you? Have you dreamed of working for an advertising agency on Madison Avenue? Join Bernie Zlotnick, adjunct professor of advertising design at County College of Morris (CCM), and other award-winning creative directors from the world of advertising at “The Real MADison Men” forum.

The forum takes place Tuesday, October 1, from 12:30 - 1:45 p.m. in Cohen Hall, Room 100, on CCM’s Randolph campus, 214 Center Grove Road. The event is free and open to the public.

Keith Smith, dean of the Division of Liberal Arts at CCM and Zlotnick, one of the original “Mad Men,” developed the forum to share stories of what it was really like to work for Madison Avenue ad firms during the 1960s and 1970s.

Zlotnick started in graphic design as an assistant to famous graphic designer Herb Lubalin at Sudler & Hennessey. After six years, he joined Young & Rubicam and over a 10-year period worked for such clients as General Foods, Frito-Lay, Ocean Spray, R.J. Reynolds, Nabisco, Proctor & Gamble, Breck, Goodyear, Rheingold, General Electric, Goodyear, Dunlop Golf and Hanes Underwear.

His poster for the Peace Corps, "Make America a Better Place. Leave the Country" (with the Statue of Liberty pointing to the left), hangs in the Smithsonian in Washington, D.C. as one of the best 100 posters of the 20th century.

Joining Zlotnick at the forum will be Alan Zwiebel, Maurice Mahler and Mike Slosberg, also award-winning directors who worked at Young & Rubicam, and Ron Travisano and Mark Yustein who worked at Della Femina Travisano Advertising.